For businesses that look different everywhere customers see them

One Look, Everywhere a Customer Sees You.

Brand Kits & Visual Identity, Built Once and Used Everywhere.

A brand kit is the logo, colors, fonts, and rules that make sure your business looks like the same company on your website, your truck, your business card, and everywhere else. We design it once, built specifically around your business, not pulled from a template. And it's yours outright, the same as everything else we build.

5.0 from 24 Google reviews
Built and Run for YouYou Own EverythingMonth to Month
Built and Run for Local Businesses Across Every Trade
The Jupiter Barbershop Zen Medicine MoveMore Collective Righteous Construction Insured by James EG Tutoring Fireside 610 Index Companies
Why Inconsistent Branding Costs You

A Different Look Everywhere Costs You Recognition.

This is what showing up as three different companies looks like.

None of this is your fault. You're running the business. Nobody has time to explain their brand to every new vendor or printer that asks. So we built the one guide that does it for you.

What's Included

Everything Your Brand Needs to Look Like One Company.

Five parts, one kit. Start with the logo, add what your business needs, and grow into the rest. Every piece is designed custom, built by us, and owned by you.

01.

Logo Design

We design a logo built around your business specifically, not a stock icon with your name typed next to it, and deliver it in every file format you'll actually need.

  • A custom logo, not a generic template
  • Every file format you need, for web and for print
  • Full ownership of the final files
Logo Files
SVG
PNG
PDF
EPS
AI
ICO
02.

Color & Font System

We pick a color palette and font pairing that fits your business and works everywhere it needs to, from a website to a printed flyer, then lock it in so it stays consistent.

  • A defined color palette, not "close enough"
  • Fonts chosen to be readable and consistent everywhere
  • A system anyone can follow without guessing
Color System
Primary
Ink
Secondary
Neutral
Surface
Base
Type System
Aa Display Aa Heading Aa Body
03.

Brand Guidelines

We put together a plain, usable guide showing the logo, colors, fonts, and the do's and don'ts, so you or anyone else working on your materials can follow it without asking.

  • A single reference document for your whole brand
  • Clear rules that keep your look consistent over time
  • Something you can hand to a printer or another vendor directly
brand-guidelines.pdf
Logo Usage
Color Palette
Typography
Voice & Tone
Do's & Don'ts
04.

Marketing Templates

We build out a set of templates in your brand's look, so you're not starting from scratch or off-brand every time you need something new.

  • Ready-to-use templates for common marketing needs
  • A consistent look across every piece you put out
  • Less time spent recreating the same thing from nothing
Social Post
Flyer
Email Header
05.

Business Collateral

The physical and digital pieces customers actually hold or see: business cards, signage, vehicle graphics, invoices. We design them inside your brand's system, ready to send to a printer or sign shop.

  • Print-ready files for the pieces you need
  • A consistent look between your site and what customers hold in their hands
  • No redesigning from scratch every time you need something new
Business Card
Vehicle
Invoice
How It Works

From First Look to Live in Three Steps.

1

Start With the Audit

Free, and it does the deciding for us. We score how your business shows up today, across search, AI, your site, and your reviews, so you see exactly what to fix before you spend a dollar.

2

We Design and Build

Designed custom around your business, never from a template. You approve the direction early, then we build the rest while you keep working.

3

We Run It, You Own It

Month to month, no lock-in. We keep the site fast, found, and improving, and everything we build belongs to you: the site, the systems, the data.

What Owners Say

Every Review We Have. All Five Stars.

Google

"I highly recommend Lyfework and the work they do to take all the things off my plate so I can focus on being in my business! They redid my website and made it really fast and easy for clients and prospective clients to view."

CChris Cucullu · Business Owner
Google

"Our website was barely functional, the optics were terrible, and it was doing nothing for our brand… until Lyfework. They changed our whole site in under 24 hours and we immediately started getting new leads. They are THE BEST."

EEmma Barefoot · Move More Collective
Google

"Working with LyfeWork literally gave me my life back. Before them I was drowning in 17 different logins, late-night bookkeeping headaches, and honestly dreading Mondays."

AAaron Martz · Business Owner
Straight Answers

Questions Owners Actually Ask.

Anything else, ask the agent in the corner or bring it to the call.

What's actually in a brand kit?

Your logo in every format you need, your official colors and fonts, a guide that explains how to use them, and templates for the things you'll need often, like social posts or flyers. Everything under What's Included above is part of it.

I already have a logo. Do I need a full kit?

Not necessarily. A logo by itself doesn't make everything else consistent. We start with a free look at what you have and tell you honestly whether it needs a full kit or just a few missing pieces.

I'm a small business. Is this real design work out of my budget?

This is built for solo operators and small crews, not just companies with a marketing department. We work month to month, so you can start with what matters most and add the rest later.

Do I own the files when it's done?

Yes. Every file, in every format, is yours outright. Nothing is held back or licensed to you.

Is there a long contract for this?

No. Month to month, same as everything else we build.

How do I know the design will actually look professional?

Look at real work instead of taking our word for it. Ask to see actual brand kits we've built and judge for yourself.

Your Move

Let's Build a Brand Worth Recognizing.

Thirty minutes with the founders. We'll look at what you have now, whether that's nothing yet or a logo that doesn't match anything else, and tell you straight what it needs. If we build it, you're looking at a kit designed custom around your business, and you own all of it.

Justyn Cruz, Co-Founder and CEORyan Snouffer, Co-Founder and COO Here's who you'll talk toJustyn and Ryan, the founders

Custom, not template. Month to month. You own everything.