How we publish.
We write to help service-business owners get found and run better. Everything we publish is held to the standard below.
Our standards
Every piece Lyfework publishes is researched from primary sources, reviewed by a named human before it goes live, updated when material facts change, and corrected publicly if an error surfaces. We would rather omit a claim than publish one we can't stand behind.
Who reviews our content
Content is reviewed by Ryan Snouffer, Co-Founder & COO of Lyfework, before publication.
Fact-checking
Our process is simple and strict:
- Every numeric fact is sourced inline to a primary source — author or organization, plus date.
- Every quoted source is verified against the original.
- Statistics older than 24 months are re-verified before we republish them.
- Where credible sources conflict, we flag it rather than pick the convenient number.
Our use of AI
We use AI tools in our content workflow. Where we do:
- AI drafts are reviewed and substantially edited by our team.
- AI is never used to fabricate quotes, statistics, or expert opinions.
- Every published piece reflects the judgment of named human authors at Lyfework.
Corrections
Spot something wrong? Email ryan@lyfework.io and we'll review it. Material corrections are made on the page itself.
Last updated: May 28, 2026.
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